by Kelsey Jones | Jul 9, 2015
A few weeks ago, I did a webinar on nostalgia marketing, one of my favorite topics. Nostalgia marketing is so effective because it makes the audience: feel nostalgic about their childhood and teen age years feel like they have more in common with the brand recognize a...
by Kelsey Jones | Jun 24, 2015
This is my second year at the Further With Ford technology conference, which is in its 5th year. The 2015 conference is being held for the first time ever in San Francisco and Palo Alto, at the HP headquarters. Today we are hearing from experts all around technology,...
by Kelsey Jones | Jun 16, 2015
My third Amazon Kindle ebook, 6 Second Marketing: How Your Business Can Be Successful on Vine, is now live on Amazon! Here’s the book’s description: Many brands and businesses are utilizing Vine to showcase their products, company culture, have fun, and...
by Kelsey Jones | Jun 2, 2015
The amount of data missing from marketing databases can lead to missed calls and lost sales. According to the 2015 State of Marketing Data report from NetProspex and dun & bradstreet, on average, just over 40 percent of all B2B marketing contact records were...
by Kelsey Jones | May 21, 2015
For the second year in a row, I’m pleased to announce that I’m again a judge for the US Search Awards. The Awards are again being held in conjunction with Pubcon Las Vegas, taking place October 5-9. We went last year and had a blast. The judging...