by Guest Author | Jan 2, 2014
More than 50% of small business owners are jumping on the social media bandwagon to market their business, yet 60% are not seeing a return on investment according to Manta. They are not allocating their advertising dollars in the right way to generate leads that will...
by Guest Author | Dec 10, 2013
Both Apple and Google are betting big on voice-based virtual assistants. They are coming out with regular tweaks and improvements to the core functionalities of their respective top 2 leading voice assistants: Siri and Google Now. You might not have heard a lot from...
by Guest Author | Nov 25, 2013
If you know anything about Social Media than chances are you would have heard about Facebook, Twitter, Google+ or LinkedIn. People get really excited about the number of likes, followers, +1s and shares. But there’s a new platform called Pinterest which has a unique...
by Guest Author | Oct 17, 2013
The world experienced a paradigm shift when smartphones and tablets were introduced. It was almost a natural progression from using desktops and laptops for your casual needs, to using mobile devices for both your work and personal tasks. Today, the penetration of...
by Guest Author | May 10, 2010
By Caitlin Burns As a Transmedia Storyteller, platforms become the weapons in one’s storytelling arsenal. Movies, TV shows, console video games, cell phone games and video, online experiences, social media networks, blogs, ARGs and novels –just to name a few. Each one...