by Kelsey Jones | Feb 12, 2015
Millennials (current 21-40ish year olds) and Generation Z (those who are currently under age 21) have significant buying power. Combine that with the fact that they are the first two generations to grow up with the internet and technology as a significant part of...
by Kelsey Jones | Feb 3, 2015
There are so many articles out there as to why blogging is important or how it should be done, but I thought it would be interesting to talk about the flipside (and the ugly truth), which is the fact that most blogs don’t succeed, and the bloggers behind them...
by Kelsey Jones | Dec 15, 2014
As I stared at my to-do lists, sorted by day, for this week and next, I instantly got overwhelmed. How was I going to get this all done, plus write for my own two blogs, plus take off Dec. 24-26th for Christmas?! Suddenly, it hit me. I’m my own boss. So I...
by Kelsey Jones | Oct 7, 2014
I had a great time speaking at KC SEM last week! The topics I discussed were: Editorial Guidelines Saying “Yes” or “No” to Guest Blog Pitches Building Community Engagement Why Branding Matters to Your Editorial Strategy It was a longer version...
by Kelsey Jones | Sep 23, 2014
Exciting news! I will be the main speaker at the September Kansas City Search Engine Marketing Association next Tuesday! I will be doing a longer version of my Pubcon talk, this one titled Content Marketing: Editorial Management for Blogging. I’ll be covering...
by Kelsey Jones | Sep 8, 2014
Because I do so much writing for my various clients and I myself have a strong interest in writing and blogging (I was, after all, an English literature and creative writing major in college), I often find amazing blogging and writing resources that have immensely...
