5 Ways to Use Social Media to Attract New Customers

By James Adams Small business owners in today’s world need to use any tool at their disposal to bring in sales to their business, and one particular tool that has proven successful over and over again is social media. This puts word of mouth on a grander scale,...

Consider Other Search Engines When Implementing a Campaign

For the large majority of people who regularly use the internet, Google is their go-to search engine. However, while Google currently holds the majority of the search traffic (a little over 50%), there are still 3 other major players in the Search Engine market that...

Content Marketing and Social Media Should Go Hand in Hand

By Steve Lazuka If you’ve been in this industry long enough then you’ll agree that some content marketing strategies fall flat on their face. Either the initial idea wasn’t creative or unique enough, maybe it wasn’t promoted properly, or maybe the stars just weren’t...
Twitter Fiction

Twitter Fiction

By Caitlin Burns As a Transmedia Storyteller, platforms become the weapons in one’s storytelling arsenal. Movies, TV shows, console video games, cell phone games and video, online experiences, social media networks, blogs, ARGs and novels –just to name a few. Each one...

Use TwitRand to Hold Twitter Contests

TwitRand allows the randomization of followers and retweeters for contest purposes. The free service offers two options: Selecting be Follower List: For example, if a company is giving away a new laptop to a random user who follows them, they input their own twitter...

How to get your social media profiles crawled by search bots

Social media profiles like those found on Twitter and Facebook are crawled by search engines and are indexed. In addition, user contributions on social media sites- notes that are posted, statuses, tweets, are also indexed, sometimes at an alarming rate. Be sure to...