Consider Other Search Engines When Implementing a Campaign

For the large majority of people who regularly use the internet, Google is their go-to search engine. However, while Google currently holds the majority of the search traffic (a little over 50%), there are still 3 other major players in the Search Engine market that...

Content Marketing and Social Media Should Go Hand in Hand

By Steve Lazuka If you’ve been in this industry long enough then you’ll agree that some content marketing strategies fall flat on their face. Either the initial idea wasn’t creative or unique enough, maybe it wasn’t promoted properly, or maybe the stars just weren’t...

Cash for Comments: DonorsChoose.org

UPDATE: Thanks to this week’s side deal on Groupon, I was able to donate $200 to DonorsChoose.org! The Groupon basically allows you to purchase a gift certificate to DonorsChoose.org for 50% off. I bought a $100 coupon, which is what this campaign has earned,...

6 Myths About Social Media

By Lena Morrish and Dima Nikolayenko There are many thoughts and myths about how to work social media for the best results. This is a short review of six different thoughts examples of incorrect misconceptions about this new industry. With social media becoming so...

The Perils of Social Networking

By Naweed Chougle Social networking has become an undeniable part of our lives nowadays. Internet, as well as mobile users, are driving the mushrooming popularity of social networking sites. Even with a myriad of options available, the appetite for new sites shows...