by Kelsey Jones | Feb 8, 2013
I was recently sent a copy of Ekaterina Walter’s new book, Think Like Zuck: The Five Business Secrets of Facebook’s Improbably Brilliant CEO Mark Zuckerberg for review by the author. It was right up my alley! Ekaterina combined Facebook anecdotes, wisdom...
by Kelsey Jones | Jan 17, 2013
Social media metrics, much like Google analytics for websites, help you see if your efforts and what you’re doing online will translate into a positive ROI or great customer engagement. Luckily for us, there’re a lot of great social media metric sites that...
by Kelsey Jones | Dec 27, 2012
I went to a concert 2 weeks ago (Of Monsters and Men, The Joy Formidable, and Elle King, if you must know) and we sat near a woman who was instagramming the entire show. When she wasn’t posting photos of the bands playing, she was posting photos of herself....
by Kelsey Jones | Dec 6, 2012
By Kelsey Jones Social media is a great way to connect with current and perspective customers and clients. For businesses that are looking for a way to increase their reach and audience on Facebook, Pinterest, or Twitter, if might be useful to offer some kind of...
by Kelsey Jones | Nov 29, 2012
By Kelsey Jones When businesses and individuals are trying to up their game when it comes to marketing, many may hire a consultant or outside professional; others may buy a ton of marketing books on Amazon, only to never open them as they collect dust on a bookshelf...
by Kelsey Jones | Nov 21, 2012
By Kelsey Jones Let’s just say it: Black Friday is getting a little ridiculous. Is there really a need to open at 8pm on Thursday, Wal-Mart? However, even though Black Friday is pure madness, people buy into it. For that reason, it is pure marketing and...