by Kelsey Jones | Apr 2, 2015
I’ve been a fan of podcasting ever since I discovered HowStuffWorks.com’s series of podcasts, like Stuff You Should Know and Stuff You Missed in History Class. Since then, I’ve dabbled in podcasts in several different verticals, and of course got...
by Kelsey Jones | Feb 25, 2015
The infographic below has a lot of great stats that I think are especially relevant today, since many businesses are still planning out their entire 2015. Some statistics of note include: 40% of the world’s population uses the internet 80% of smartphones are...
by Kelsey Jones | Jan 6, 2015
IBM released a study that interviewed 1,500 Chief Marketing Officers (CMOs) worldwide. The study, titled From Stretched to Strengthened: Insights from the Global Chief Marketing Officer Study, is available for free after filling out a contact form. Challenges in B2B...
by Kelsey Jones | Oct 30, 2014
I’m excited to announce that my second e-book, How to be Awesome at Social Media Giveaways, is now live on Amazon! The book is about 50 pages and is currently $2.99 for Kindle. Some of the main topics covered in the book include: Basic strategy for...
by Kelsey Jones | Oct 30, 2014
In an enlightening new study by Software Advice, a survey of 200 B2B marketers found not only are trade shows the best source of high quality leads, they also are the highest quantity when compared to other marketing lead sources. Titled the B2B Demand Generation...
by Kelsey Jones | Sep 30, 2014
I’m one of those people that strongly believes that you shouldn’t copy your competition. If you find yourself stuck for new ideas, saying (or even thinking), “Well what is Acme Competitor doing?” isn’t going to make your brand more...