The Importance of Targeting on Facebook Ads

The Importance of Targeting on Facebook Ads

By Kelsey Jones A few days ago, this ad showed up on the advertising sidebar of my Facebook: This is hilarious to me because I’m married, which I also mention in my Facebook profile. When Facebook advertisers set up their campaigns, they can target their ads to...
Is Google+ Too Much?

Is Google+ Too Much?

After reading a post on The Next Web entitled, “48% of Google+ users have never made a public post” I wondered aloudto myself on my Twitter Feed about whether or not I had made a public post on Google+, of which I’ve been a member of for about a month already.The...
OPINION: Why I’m Glad My Mom Is On Facebook

OPINION: Why I’m Glad My Mom Is On Facebook

And my aunts. And my elementary-aged cousin. And that random really nice lady that I think is my great step-aunt but I’m not sure. Really. I am. Honestly if I was hiding anything from my mom I would have started a long time ago. I never snuck out. I told my mom I...
OPINION: Why I’m Glad My Mom Is On Facebook

Hubspot Isn’t the Holy Grail

Yep. I said it. Hubspot isn’t the Holy Grail of internet marketing.  Sure, it has great content and I have learned a lot from Hubspot. Heck, I’ve even been published in a few Hubspot e-books in partnership with Who’s Blogging What. But just because...

What is Next For Location-Based Social Applications?

Gowalla announced last week that they integrated FourSquare and Facebook Places’ APIs into their iPhone app, making it easy for users to check into FourSquare, Gowalla, Facebook, and even Twitter all at once. Take a Good Look in the Mirror, FourSquare Mashable claimed...