Why Tumblr Could Help Your Marketing Strategy

Why Tumblr Could Help Your Marketing Strategy

Even though it was acquired by Yahoo! for $1 billion last year, many marketers still aren’t taking Tumblr very seriously. However, there are some major brands (like the NBA) that are successfully utilizing Tumblr in the right way and as content marketers, we...
How to Allocate Your Social Media Advertising Budget

How to Allocate Your Social Media Advertising Budget

More than 50% of small business owners are jumping on the social media bandwagon to market their business, yet 60% are not seeing a return on investment according to Manta. They are not allocating their advertising dollars in the right way to generate leads that will...