by Kelsey Jones | Jun 9, 2010
For the large majority of people who regularly use the internet, Google is their go-to search engine. However, while Google currently holds the majority of the search traffic (a little over 50%), there are still 3 other major players in the Search Engine market that...
by Kelsey Jones | May 26, 2010
By Steve Lazuka If you’ve been in this industry long enough then you’ll agree that some content marketing strategies fall flat on their face. Either the initial idea wasn’t creative or unique enough, maybe it wasn’t promoted properly, or maybe the stars just weren’t...
by Kelsey Jones | May 24, 2010
UPDATE: Thanks to this week’s side deal on Groupon, I was able to donate $200 to DonorsChoose.org! The Groupon basically allows you to purchase a gift certificate to DonorsChoose.org for 50% off. I bought a $100 coupon, which is what this campaign has earned,...
by Kelsey Jones | May 20, 2010
By Lena Morrish and Dima Nikolayenko There are many thoughts and myths about how to work social media for the best results. This is a short review of six different thoughts examples of incorrect misconceptions about this new industry. With social media becoming so...
by Kelsey Jones | May 17, 2010
By Naweed Chougle Social networking has become an undeniable part of our lives nowadays. Internet, as well as mobile users, are driving the mushrooming popularity of social networking sites. Even with a myriad of options available, the appetite for new sites shows...
by Kelsey Jones | May 13, 2010
Many in-house and agency search marketers use UTM (Urchin Tracking Module) tags to sort and filter their Google Analytics results for their website traffic. UTM tags are added to the end of a link and are usually formatted like...
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by Guest Author | May 10, 2010
By Caitlin Burns As a Transmedia Storyteller, platforms become the weapons in one’s storytelling arsenal. Movies, TV shows, console video games, cell phone games and video, online experiences, social media networks, blogs, ARGs and novels –just to name a few. Each one...
by Kelsey Jones | Apr 29, 2010
Here is my final re-cap from Free State Social – and it is fellow Kansas native, Scott Raymond, who is the co-founder of Gowalla. He spoke about Location Based Networks. Here are his main points/quotes: 3 Themes and how they can come together when starting...
by Kelsey Jones | Apr 29, 2010
Here’s another re-cap piece from Free State Social- Sarah Evans. I was able to attend virtually and didn’t have any technology problems- almost unheard of. Sarah runs her own business- Sevans Strategy and can be found on Twitter: @prsarahevans She was...
by Kelsey Jones | Apr 29, 2010
I’m attending Free State Social today virtually, because I wasn’t able to make it to Lawrence, Kansas. I thought I’d share my notes with you are. Here’s what I’ve gathered from Chris Brogan, who was one of the best speakers during the...
