by Spencer Childress | Apr 27, 2016
Pinterest marketing is one of the latest things that internet marketing consultants are trying to stay on top of. The basic actions on Pinterest that can be done by businesses make it possible to stay connected with current fans of their brands and products while also...
by Spencer Childress | Apr 27, 2016
Just like with anything else, customers can feel inundated and overwhelmed by company tweets and status updates. According to a survey published in September 2011, 36% of all unlikes on Facebook are because a company was posting too much. This means that a user is...
by Spencer Childress | Apr 27, 2016
A recent survey from research firm Gartner estimates that by 2014, 10-15% of all reviews left by users on social media sites will be paid for by the companies themselves. While this isn’t a new phenomenon, companies may not see the potential downfalls of going...
by Spencer Childress | Apr 27, 2016
As is much discussed at SMX events and on SearchEngineLand, Google is moving toward acknowledging ownership of content in alignment with the Google Panda update. Google Authorship allows the search engine to match up content with its author via his or her Google+...
by Spencer Childress | Apr 27, 2016
We all know that content on websites is important, but what about content on social media sites? There are countless companies that have amazing, well-written websites, but when it comes to content strategy on social media… they fall a bit short. Simply posting the...
