by Spencer Childress | Apr 25, 2016
Customer relationship management (CRM) follows the entire lifecycle of a customer’s interaction with a business. The main arms of CRM include marketing, sales, support and feedback. No matter how large or small a business may be, its clients and customers go through a...
by Spencer Childress | Apr 24, 2016
Whether you’re self-employed or run a big corporation, customer support and service can’t be understated. By offering tech support through help-desk software or on social media platforms, you are building relationships with your customers. Those relationships can lead...
by Spencer Childress | Apr 24, 2016
Loyal customers are worth a lot. They bring in good revenue. They provide quality feedback. And they refer your business to others. But it’s often hard to calculate their true return on investment (ROI). Sometimes we can interpret trends along the customer’s journey...
by Kelsey Jones | Apr 18, 2016
Over the past five years, business’ view of social media has grown from “irritating” to “indispensable.” While it’s still the go-to place for pet images, businesses of all stripes and sizes have embraced social media as a critical part of their marketing and customer...
