by Kelsey Jones | Jun 20, 2016
When people are looking for something online, it’s to solve a problem they are having. Even if I am searching for cheese, it’s because I have a problem: I don’t have any cheese and I want some more. But, if you’re not an online cheese purveyor, your business should...
by Kelsey Jones | Jun 17, 2016
Just because you’re a small company, it doesn’t mean that you can’t make a big impact with your content. With a little bit of expertise and elbow grease, it’s possible to produce amazing content that is going to grow your audience and your brand. Here’s some ways...
by Kelsey Jones | Jun 9, 2016
What is it about your company and its offerings that get peoples’ attention? Is it your spin on the conventional products in your industry, or does your customer service blow everyone else out of the water? The sooner you figure out your excitement factor, the...
by Guest Author | Mar 14, 2016
Marketing and advertising has been one of the most fundamental and essential thing in our lives. We see it everyday – on television, newspapers, Internet, and in everything that we see, hear and feel. Even though not everyone is in the field of marketing and...
by Kelsey Jones | Feb 24, 2016
Just when I think businesses and professionals as a whole are realizing the importance of online branding and marketing, I see another example of a neglected Twitter account or a LinkedIn profile that uses emojis in their headline. Even if your target customers aren’t...