How Fortune 500 Use Social Media

A study entitled “The Fortune 500 and Social Media: A Longitudinal Study of Blogging, Twitter and Facebook Usage by America’s Largest Companies”, conducted By: Nora Ganim Barnes, Ph.D. for the University of Massachusetts Dartmouth was published recently and provides...
8 Villains of Social Media

8 Villains of Social Media

Based on a Search Engine Journal article, this fun infographic shows the 8 “Villains” of Social Media, that may impede your company’s social media success or maintenance. Some of the villains include the Skeptic, the Troll, and the Whistle Blower....

5 Ways to Use Social Media to Attract New Customers

By James Adams Small business owners in today’s world need to use any tool at their disposal to bring in sales to their business, and one particular tool that has proven successful over and over again is social media. This puts word of mouth on a grander scale,...

Content Marketing and Social Media Should Go Hand in Hand

By Steve Lazuka If you’ve been in this industry long enough then you’ll agree that some content marketing strategies fall flat on their face. Either the initial idea wasn’t creative or unique enough, maybe it wasn’t promoted properly, or maybe the stars just weren’t...

6 Myths About Social Media

By Lena Morrish and Dima Nikolayenko There are many thoughts and myths about how to work social media for the best results. This is a short review of six different thoughts examples of incorrect misconceptions about this new industry. With social media becoming so...