by Kelsey Jones | May 13, 2010
Many in-house and agency search marketers use UTM (Urchin Tracking Module) tags to sort and filter their Google Analytics results for their website traffic. UTM tags are added to the end of a link and are usually formatted like...
by Kelsey Jones | Apr 21, 2010
By Eric Brantner During my career as a copywriter, I’ve spent hours upon hours reading about the art of SEO copywriting. I’ve read blog posts, books, magazine articles…you name it. And while I’ve learned a lot from all this reading, I’ve also realized there’s a lot of...
by Kelsey Jones | Mar 2, 2010
The web’s best stories on SEM, Social Media, and more, for the first week in March. Build your integrated marketing team Engaging a web partner- before the “I Do’s” Microsoft and Yahoo deal cleared Carnival, Travelocity say SEO and social media...
by Kelsey Jones | Aug 26, 2009
Due to the explosion of social media, SEM, and internet marketing efforts online, there are tons of exciting and informative conferences coming soon around the country that offer great ways on how to develop and integrate your business through the internet....