by Kelsey Jones | Jan 19, 2012
By Kelsey Jones The title pretty much says it all. If a customer has no use for your business or services offline in the “real world”, why would they ever be compelled to “like” your business’ page on Facebook or follow your Twitter stream? Sure, a friend or family...
by Kelsey Jones | Jan 12, 2012
By Kelsey Jones Fusion marketing isn’t a new idea— Entrepreneur magazine published an article about it in 2006 and countless businesses do it without realizing its proper name. Fusion marketing is the act of referring your customers to other local (or national works...
by Kelsey Jones | Dec 30, 2011
By Kelsey Jones Klout has it all wrong. How many followers a person or business has on Twitter or how many thousands of users have liked a company on Facebook doesn’t matter as much as timeliness does. In order to get responses from businesses and individuals on...
by Kelsey Jones | Dec 16, 2011
By Kelsey Jones Last week, my husband mistakenly spelled my middle name wrong on our airfare reservation for our delayed honeymoon to Jamaica. After berating him for not knowing the correct spelling of my middle name, I got to work trying to correct the problem. After...
by Kelsey Jones | Nov 17, 2011
PPC campaigns can be big traffic drivers to a website; however, what makes that eventual click into a conversion is making sure that the content on the website is targeted to the user. This means that whatever the user was looking for when they clicked to a website,...
by Kelsey Jones | Nov 9, 2011
Thank you to Kingston for sponsoring this review. Please click here to learn more about Kingston. I was selected for this sponsorship by the Clever Girls Collective. All opinions are my own. –Kelsey Kingston was kind enough to send me an 8gb DataTraveler pre-loaded...