Customers Have to Like You Offline to “Like” You Online

Customers Have to Like You Offline to “Like” You Online

By Kelsey Jones The title pretty much says it all. If a customer has no use for your business or services offline in the “real world”, why would they ever be compelled to “like” your business’ page on Facebook or follow your Twitter stream? Sure, a friend or family...
Have You Tried Fusion Marketing Yet?

Have You Tried Fusion Marketing Yet?

By Kelsey Jones Fusion marketing isn’t a new idea— Entrepreneur magazine published an article about it in 2006 and countless businesses do it without realizing its proper name. Fusion marketing is the act of referring your customers to other local (or national works...
Use Twitter as a Customer Service Tool

Use Twitter as a Customer Service Tool

By Kelsey Jones Last week, my husband mistakenly spelled my middle name wrong on our airfare reservation for our delayed honeymoon to Jamaica. After berating him for not knowing the correct spelling of my middle name, I got to work trying to correct the problem. After...
An Easy Guide to PPC Traffic Remarketing

An Easy Guide to PPC Traffic Remarketing

PPC campaigns can be big traffic drivers to a website; however, what makes that eventual click into a conversion is making sure that the content on the website is targeted to the user. This means that whatever the user was looking for when they clicked to a website,...
GIVEAWAY and REVIEW: Kingston DataTraveler urDrive Software

GIVEAWAY and REVIEW: Kingston DataTraveler urDrive Software

Thank you to Kingston for sponsoring this review. Please click here to learn more about Kingston. I was selected for this sponsorship by the Clever Girls Collective. All opinions are my own. –Kelsey Kingston was kind enough to send me an 8gb DataTraveler pre-loaded...