by Kelsey Jones | Feb 3, 2015
There are so many articles out there as to why blogging is important or how it should be done, but I thought it would be interesting to talk about the flipside (and the ugly truth), which is the fact that most blogs don’t succeed, and the bloggers behind them...
by Kelsey Jones | Sep 23, 2014
Exciting news! I will be the main speaker at the September Kansas City Search Engine Marketing Association next Tuesday! I will be doing a longer version of my Pubcon talk, this one titled Content Marketing: Editorial Management for Blogging. I’ll be covering...
by Kelsey Jones | Sep 10, 2014
At the San Francisco SEJ x Searchmetrics event this June, we heard from Jason Miller, who spoke about “big rock content,” which is the idea that if you write a large piece of content (whether that be an ebook, course, or really long article made up of thousands of...
by Kelsey Jones | Jul 17, 2014
If you were in a crowded room and trying to prove that clouds are purple, not white, you would look pretty ridiculous saying, “But, see!? According to this other speech I gave at last week’s dinner party, I claimed that clouds were purple there as...
by Kelsey Jones | May 28, 2014
I found this infographic on viral content marketing on Pinterest and I really like it. It may be super long, but it has a lot of great tips and better defines what it really means to “go viral.” While I do necessarily think that the term...
